Electrolux & Frigidaire Promotions

During my time at Electrolux, I’ve served as the lead designer on the Direct-to-Consumer promotions team, developing compelling visuals for end-to-end campaigns across Electrolux and Frigidaire. Each promotion has delivered stronger sales results than the last, with paid media consistently achieving outstanding ROA between 800 and 1000 percent. I’ve produced 100 to 200 assets per campaign, ensuring cohesive and conversion-driven creative across digital, social, email, and retail channels. This role has required a balance of strategic design thinking and high-volume execution, all while maintaining brand integrity and driving measurable growth.